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New, unwrapped gifts needed for Tree of Hope


 

Donations requested by Dec. 11 to fill thrift store for neighbors in need in northern Kent County

 

Everybody should be able to spread holiday cheer, regardless of income. North Kent Connect (NKC) wants to make the process of gift giving and receiving more affordable and empowering than ever before.

Through its “Tree of Hope” program, NKC is calling on individuals, organizations and businesses in the area to drop off new and unwrapped items at its Northland Drive store in Rockford. Items such as pajamas, socks, underwear, sheets, blankets, towels, winter outerwear, and boots can then be purchased by NKC’s in-need clients at an extremely reduced cost. Parents will be able to shop for their children and maintain a sense of dignity while doing so.

 “We need many items, particularly basic necessities, to place in our Christmas Store so our families have variety and options,” said Claire Guisfredi, executive director of North Kent Connect. “Please help us Give the Gift of Dignity this holiday season.” All items should be dropped off to NKC by Monday, December 11.

 The Tree of Hope concept is an extension of NKC’s unique “V.I.P.” model where qualified clients can volunteer (V) or invest (I) their time taking special classes to earn store credits in order to purchase (P) store items. Leftover items from the Christmas Store will be later sold to the public at regular prices, with proceeds benefiting NKC’s food and empowerment programs. (Toys will still be available at no cost through the “Toys for Tots” program to qualified NKC clients.)

 “Programs like Tree of Hope give people a truly unique opportunity to purchase needed items with pride,” said Guisfredi. “Our V.I.P. model has fast become a strongpoint for our clients, and continues to be a success not just for us, but for our entire community—throughout the holidays and all year long.”

 For more information, contact Cassie LaMacchia, NKC Community Engagement Coordinator, at cassie.lamacchia@nkconnect.org or 616-866-3478, ext. 355.

 

 

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