The Kent Theatre, Cedar Springs Public Library, and area residents received some positive publicity from a local television station in February last year.
Fox 17 meteorologist Kevin Craig did a story on Cedar Springs for the channel’s West Michigan Stories segment. He did the interviews a month prior to airing, and then did live teasers from The Kent Theatre during the news segment. He started out by doing the weather outside of the Kent, and then talked to people inside before each segment.
Craig called Cedar Springs “the epitome of giving” for the way the residents pulled together to raise $50,000 towards the new library, as well as funding the $60,000 for the digital projector at the Kent Theatre. He also talked about the donations that were raised for Veterans Park. Librarian Donna Clark talked about the library in the segment, and both Len Allington and Jack Clark were interviewed about the Theatre.
The Red Flannel Festival Queen and Court and Cindy Patin were interviewed for a segment on the Festival.
A few dozen people showed up at the Kent for the live segment, despite the snow. The Kent handed out free popcorn, and the Red Flannel Festival gave away t-shirts and buttons.