By Judy Reed
Do you have an idea for a new tagline and logo for the City of Cedar Springs? The city is looking for your input.
According to Cedar Springs City Manager Thad Taylor, the City is now actively seeking submissions from the community, and has a committee set up to review them. Members of the committee include Taylor, Karen Mushong (representing the city staff), Kathy Bremmer (citizen at large), Julie Wheeler (DDA), Craig Owens (Planning Commission), Shawn Kiphart (Cedar Springs Area Chamber of Commerce), and an as yet unnamed School representative.
“We want to promote the process and get the word out that we are interested in new ideas for the tagline and logo,” said Taylor. “We hope each of these representatives can get the word out in different ways.”
Taylor said that anyone could submit an idea. It doesn’t have to be a city resident. “Our community extends beyond the city limits. Some people may not live in the city but they work in the city,” he explained. “We can’t be so narrow minded to think that we have all the good ideas.”
He also noted that they would like to see more original ideas. However, if one is trademarked, they would entertain using it if the organization that trademarked it gave them permission. “We would need a release to use it at no cost forever,” he said.
The tagline and logo should not be anything lewd, crude or obscene. “It should be something we can proudly use,” said Taylor.
He said they would accept entries through January 4, then narrow them down to two to four to present to the City Council on February 10.
Send your ideas through either mail or email. Email them to email@example.com. Mail them to the City of Cedar Springs, PO Box 310 66 S. Main Street, Cedar Springs, MI 49319-0310.
The City decided to replace the both the tagline “A great place to live, work, and play” and the City’s Red Flannel logo last August after receiving a letter from the Red Flannel Festival of intent to file suit for copyright infringement.